We’ve Heard You. We’re Listening.
Our Hermozas mean the world to us. You’ve been on this incredible journey with the brand as we’ve thrown ourselves into a market that could serve women better. You saw our vision and jumped onboard because you were ready for something new and different.
Being a direct-to consumer brand was our intention from the start. We want to get to know our Hermozas on a personal level. We want to connect directly with you to meet your needs and expectations. We want to ensure your happiness with our line without a middleman moderating the conversation.
Somebody Told Us
In the past six months, we have personally spoken with every Hermoza who returned our swim and resort wear. Offering free shipping on returns always is just a beginning for us. We want to hear about your experience so we can make changes to suit your vision of what Hermoza could be for you.
We saw your feedback as an opportunity to grow our brand, line, and business to something better and great! Our goal was to serve your best interests – to be a line of distinct, chic, practical swim and resort wear that meets you where you are so you can love the skin you are in. We’ve done that, but not for all women.
Let’s Look At The Bright Side
We aren’t mad though! You were open and honest with us and we couldn’t be more grateful. You showed us how to adapt and how to offer a better fit for you. That’s exactly what we hoped we’d be able to achieve with you as we got to know your stories. THANK YOU for giving us a chance to get to know you.
Hermoza is nothing without the women who adore it (or don’t). Without seeing and hearing about who you are and where you are going, our brand doesn’t work. Our mothers (the OG Hermozas) taught us how to be humble and how to create solutions, so we honor them when we take your notes to heart to make adjustments.
All These Things That We Have Done
Change Your Mind
When our new looks finally launch, we are certain you will be pleased. BUT, if you aren’t, we hope to hear from you. We will always be fine tuning these visions and dreams for the brand. We are always ready to take it all back to the design and construction stages to ensure we are crafting and reimagining what works and looks best on our Hermozas. It’s never beneath us or beyond us to try things differently because it’s what you’ve committed to doing with us!
Believe Us
Hermoza is ready to reinterpret our initial vision to be more inclusive of all needs and expectations. This new chapter for the brand is fresh, renewed, and exciting! We can’t wait for you to see and feel the difference!
So, what do you think, Hermozas? Is there anything we are missing? When you tried our swim and resort wear, was there anything we could have done differently or better? Join the conversation in the comments section below or on social media with #hermozawomen and #wellsuited.
Besos, Hermoza
Hello, I was wondering when you will have the rash guard you mentioned would be coming out in November 2019?
Thank you
Alicia
Alicia Moisa-Duran on