Like many women, Marisa De Lecce and Tiffany Rivers wanted to find stylish swimwear that made them feel beautiful without showing too much skin. At the time, it was difficult to find, fashionable options were often too revealing and expensive, while more conservative brands were often too young, frumpy, dated, or dull. Marisa and Tiffany wanted an alternative.
So, in 2018, they created
Hermoza is a direct to consumer company. Their mission is to provide heir-loom quality construction at an accessible price. They took out the middle man so you wouldn't have to pay them too.
They focused on creating classic, timeless silhouettes with high-quality materials designed to meet the needs of the modern woman. The result is a line of swimwear that is feminine, functional, chic, and well-crafted.
Marisa and Tiffany believe stunning, perfectly fitting swimsuits can give women the confidence to radiate on the outside who they are on the inside.
Swimwear shouldn’t limit only enhance.
BEAUTY IS IN THE DETAILS.
SOUTHERN CLASS + LATIN SOPHISTICATION
Born in Alaska and raised in Alabama, Tiffany’s commitment to her faith and to raising her children have empowered her to live a life of substance and grace. Her dedication to serving others inspired her to secure resources for underserved children through her non-profit foundation, Rivers of Hope. Hermoza is a swimwear line after her own heart that provides tasteful resort wear options for the modern woman as an embodiment of comfort, style, and class.
“Our family spends the summers on the beautiful white beaches of Florida’s panhandle. The beach is a place where we can relax, come together, and create memories.”
“Growing up on beaches, I’ve always had a desire to create stylish, well-crafted swimwear that women can feel better wearing. Swimwear should celebrate the femininity of a woman in a sophisticated, elegant, timeless, and effortless way.”
Tiffany and her husband, NFL quaterback Philip Rivers, are middle school sweethearts, have nine kids, with one more on the way.
MARISA DE LECCE
As a result of a distinctive start to a career in fashion, Marisa’s preference for taste and style is dignified and refined. She has an international business degree from SDSU and she began her career managing the Rivers of Hope foundation. Marisa transitioned to a career in healthcare and recently received her executive masters degree in hospital administration from USC. Marisa’s primary motivation for establishing Hermoza was to produce a line of swimwear that honors and complements a woman’s intrinsic elegance.
“My love of all things fashion came from my grandmothers, Cecilia and Genevieve. The epitome of class, they are the most stylish, and well-dressed women I’ve ever known. Their elegance and sophistication was always complimented by their strength and courage as Latin women.”
“I’ve always loved the sihouette of the one-piece swimsuit. It is flattering and dignified yet still provides mystery.”
The daughter of Colombian and Mexican parents, she’s a first-generation American devoted to honoring the energy and impact of her family’s faith, bonds, and rich cultural traditions.
Derived from the Spanish word, Hermosa, meaning “beautiful.” Like our woman, Hermoza is a modern take on timeless tradition.
Hermoso, Precioso, Bello, Lindo, Magnifico
Hermoza is a classic Spanish and southern-inspired brand that adds feminine charm to swim and resort wear. Prints typify Latin influence with vibrant colors, bold designs, and chic, sophisticated elegance. Hermoza is distinctive in its remarkable simple approach to offering one-piece swimsuits with classic, supportive silhouettes made from the highest quality materials. The Hermoza line is designed to enhance a woman’s inherent class and sophistication.
IT’S BEAUTY, WELL-SUITED.
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