Summer Trends: Bathing Suits 2020

Summer Trends: Bathing Suits 2020

You can’t stop the beat, especially when it comes to timeless fashion! Summer is looking different for all of us nowadays, so while you might not be jetting off to that all-inclusive vacay as planned, let’s review the 2020 swimsuit trends we can enjoy in our “new normal”. From global prints to strappy one-pieces to gorgeous new shades and patterns, Hermoza’s got you covered for a season of socially distanced swim fun in the backyard or sensationally simple day hikes with the fam. Our new Spring/Summer 2020 Collection will have you channeling the tropics in shades that’ll have everyone in the neighborhood green with envy and styles that’ll have you heading from surf to street for a fashion DO!

Our collection of brand-new bathing suits 2020 is the culmination of 60+ hours spent on each piece, and the investment shows. Our prints are originally conceived and designed in-house by our innovative Hermoza team, giving us complete control over what we want to celebrate each season. The minute we had a chance, we couldn’t wait to showcase the colorful palm-lined streets of Santa Marta, Colombia. For the passionate adventuress in all of us, our swimwear 2020 has something for every Hermoza, shifting your summer into something to celebrate.


Vibrant Patterns

Take our exclusive Las Palmas print – it is fresh, fabulous, and ever so feminine in a perfect palette of green papaya, guava, midnight navy, white, and black. Channeling the best that Colombia has to offer, we see you in this print when you are setting sail for the day off the island of Tagangua or dancing the Bambuco in the heart of a village summer market. Perfect for the Hermoza who is ready for fully adjustable, customizable options, sprays of multi-colored palm fronds adorn every piece, making each one perfect for digging sandcastles at the beach or for dinner and dancing with your S.O. Our signature Las Palmas print is the perfect presentation in cute swimsuits 2020 to complement your sun-kissed skin, your beachy waves, and your sensational smile.


Available in:

  • the Genevieve halter one-piece swimsuit
  • the Katie single-shoulder one-piece swimsuit
  • the classic Cecilia one-piece swimsuit
  • our Isabelle Maxi Dress
  • our Alina Tunic Cover Up
  • and our Rachel Convertible Maxi Dress and Skirt


Global Prints



Highlighting the fierce and fearless vibe of cute bathing suits 2020 for our most fashionable Hermozas, our exclusive Las Islas pattern is the perfect print to showcase citron, the best shade of summer. Well-suited for transseasonal OOTDs, this color story is casually cool and delightfully demure. A cleverly unexpected mixture of chartreuse and teal tones garners up a gem-worthy mood that has you ready for IG and IRL all at once.



Both our Marisa and our Leonor one-piece swimsuits in this print are ideal as swimming bodysuits that make packing an absolute breeze. Paired with a maxi skirt, denim cutoffs, or wide-legged tailored slacks, your timeless iconic style will surely stand out in a crowd, so be ready for it!


Strappy Swimwear



Our Cristina received a marvelous update, just in time for Spring/Summer 2020! This is one of my favorite pieces to live in for its serious staying power and life wear. I have spent entire days in this suit and felt comfortable and confident from noon to night, making it one of my favorite body shaping bathing suits. The new collection brings us magnificent mesh, meticulously placed for the most flattering fit in a new style, the Cristina one-piece swimsuit in Midnight Navy Illusion. Equal parts sporty and chic, this 2020 swimsuit is sure to be the most essential piece in your summer stay-cay wardrobe. Elevating and elongating your frame from the moment you slip her on, the Cris is the perfect balance of performance and shapewear to suit any occasion.


Light + Soft



What Hermoza doesn’t like to keep things dainty? In our brand new, exclusive print, La Rumba, Hermoza brings you a playful update to vintage-inspired resort wear. Available in our Sofia one-piece classic maillot, our gorgeous single-shoulder Johanna one-piece swimsuit, and in our Southern American Pareo Wrap, this perfect pattern has nailed it for swimsuits 2020 all for its contemporary versatility. Serving up light + soft pinks, greens, and yellows, it’s as aesthetically appealing as your destination location. And the fun phrases adorning the La Rumba will have you dancing for joy, on the sand and in the streets.


OSFA Fits No One

Every Hermoza likes options, and this season, we’ve delivered. With fully adjustable high-neck halter swimsuits, optional strapless necklines, and resort wear that triples as a maxi skirt/coverup/strapless dress, we couldn’t be more excited. Nothing we design is meant to have a singular focus because that’s just not life. Doubling down for classic pieces that are never basic lets you kick solo standards, amplifying your spectacular sense of style with sensational slimming swimsuits.



The Santa Marta Collection includes the most flattering and forgiving figure hugging silhouettes, making them the best resort wear and bathing suits 2020. That’s the great benefit to luxurious, cutting-edge, imported Italian fabrics that are sustainably sourced and mindfully manufactured in UV swimwear. You’ll absolutely love the skin you are in, especially since the exquisite fabrics in each of our pieces is as sumptuous as it gets.

With swimwear in extended sizes and optional, adjustable features, Hermoza bathing suits in 2020 not only fit into your special brand of something else but can keep up with you as you explore bathing suit trends 2020. Our best fashion tip: chuck the expectations for how to wear your Hermoza and make it what you like. We’ll have you covered, no matter what.


Besos, Hermoza

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1 comment

Thanks for sharing the post. Keep up the good work. I really like your work.

Neha Patidar

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